What We Do

Deliver memorable visitor experiences via iconic attraction brands with distinct personalities:

LEGOLAND - Where creativity meets fun!

• Four LEGOLAND themeparks in Billund, Denmark; Windsor, UK; California, USA and Gunzberg, Germany.

Madame Tussauds - Up close and personal with the rich and famous

• The world famous London attraction and its younger sister attractions in New York, Las Vegas, Amsterdam and Hong Kong.

London Eye - A bird's eye view of the capital

• A magnificent 30 minute ‘flight’ over one of the most beautiful and famous Capital cities in the world - London.

• Adrenalin thrills; family rides and entertainment, special events; two themed hotels with their own waterpark - extraordinary fun for everyone in the UK’s No 1 Park.

Gardaland - Adventure, fun and emotion mix in a wonderful fantasy world

• The biggest theme park in Italy, with 40 rides, 10 major shows, a 247-room hotel and much more…spread over more than 60 acres.

Chessington World of Adventures & Zoo - An action-packed family day out

• A unique blend of exciting rides, amazing animal encounters and live shows for family fun.

THORPE PARK - The perfect day out for thrill seekers

• Over 25 rides and attractions offering white knuckle junkies breathtaking speed, death-defying drops and gut wrenching-loops…and a whole lot more.

Warwick Castle - A magical return to medieval England.

• Jousting tournaments, a giant stone-throwing trebouchet and bird-of-prey demonstrations are just three of many medieval delights to experience at this historic attraction.

Heide Park - The leisure jewel of North Germany

• A fabulous family attraction covering a staggering 494 acres, featuring daily show, exciting rides and and a whole lot more.

• 23 centres and 3 seal sanctuaries across the UK and Europe, offering a fun and interactive guide to the oceans of the world and their mysterious and amazing inhabitants.

The Dungeons - Irreverent cult entertainer and informer

• The world famous London Dungeon and its sister attractions in Edinburgh, York, Hamburg and Amsterdam.

Earth Explorer - Taking the lid off our planet's secrets

• A unique attraction blending easy-to-grasp science with nerve-wracking rides and experiences focusing on the way the elements shape our planet, based at Ostende in Belgium.

LEGOLAND Discovery Centre - The creative magic of LEGO: indoors!

• First of a new attraction brand offering a selection of LEGO themed features all under one roof in a medium-sized attraction. Based in the Potsdamer Platz, Berlin, where it opens at Easter 2007, it includes a dramatic Castle ride, a factory tour experience, Berlin Miniland, play area and 4D cinema.